How do you even start building a college list?

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I’m feeling super overwhelmed trying to build my college list. I want to make sure I’m not just picking schools randomly or going too safe, but I have no clue where to begin. Are there specific factors you all consider when narrowing down options? I definitely want a mix of reach, match, and safety schools, but how do I even figure that out?

Also, any tips on how to research these colleges easily? I’ve heard of some helpful websites, but it all feels like a lot to manage. Would love to hear your strategies!

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